Ceuta Healthcare, an outsourcing company in the health and beauty industry, is backing a training initiative by Dragon’s Den entrepreneur Peter Jones.
The Bournemouth-based company has become a partner in the Peter Jones Foundation, which aims to train a new generation of business leaders through the National Enterprise Academy (NEA).
The NEA, a brainchild of Peter Jones, will offer the UK’s first full-time accredited courses in Enterprise and Entrepreneurship, providing 16–19 year olds with an opportunity to develop the skills and knowledge necessary to succeed in the modern business world.
Ceuta will contribute a three-year package of support worth up to £300,000: mentoring and coaching, lecturing on various topics, training through its New Life training division, and offering work placements.
Edwin Bessant, CEO of Ceuta Healthcare, said: “We are living through difficult economic times at the moment, and this country needs strong, skilled and confident entrepreneurs coming through to help maximise recovery when it comes. There is a wealth of undiscovered talent in young people in this country, and whatever can be done to unearth that I am very proud to play a part in.”